Not Letting People Go
Have you ever tried to delete an account, but couldn't find the option? This is a dark pattern often used by companies to fight churn.
Account deletion might go down a bit, but you will make people hate you. And they will tell their friends.
Take this action
Let people leave easily. Offer them to come back for a few days if they change their mind.
Every Tuesday, I'll send you one actionable UX tip. When you subscribe, you'll immediately get your first – a classic UX mistake almost everybody makes.
Hi, I’m Jonas Kamber and I like to share my experience from working in tech for 20 years.
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